Have you had the donuts at Erin McKenna’s Bakery NYC (formerly Babycakes NYC)? They are amazing, and so are the folks behind this beautiful bakery. I have directed dozens of videos for them and am forever grateful for the opportunity. I can really see my growth when reviewing these videos, and that’s a very cool thing. Thank you Erin McKenna for believing in us women filmmakers!
Alongside the videos, Jesse Willenbring and I have created a full brand experience for Erin McKenna’s Bakery NYC. Their logo, pre-packaged cake mixes, t-shirts, menus, and so much more have been fabulous treats for us to design. We just love their spunk, adoration of pink, and delicious goodies.